Athletic Department Rebrand

The athletic rebrand was requested from the highly touted 757 college recruiting region of the Tidewater area of Virginia. Salem High School of Virginia Beach has been in the regional play-offs in multiple sports and one of the top football teams in the state of Virginia’s top athletic division. Developing a brand that was effective in rallying the student body and the ever faithful faculty was the focus as was the generation of revenue for the school with this new logo.